Traffic Fatalities on Track to Surpass Highest Level since 1966 in 2016!

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The first half of 2016 numbers are in for U.S. traffic crashes and they are not looking good. This month I wanted to share with you some resources and statistics to share with your drivers to encourage a discussion on defensive driving.  Cell phone usage also needs to be discussed on a regular basis with your drivers.

I firmly believe that distracted driving due to smart devices being used in the vehicles is contributing to the increase in fatalities along with an increase in vehicle miles traveled. (video link - 1 minute video)

An estimated 17,775 people died in U.S. traffic crashes in the first half of 2016 – about a 10.4% jump from the same period last year. Video courtesy of The Wall Street Journal. 

The second quarter of this year was the seventh straight quarter with fatality increases when compared to the corresponding quarters in the previous years, NHTSA noted in a report summarizing the statistics:

The higher death count in part reflects increases in the amount of time Americans are spending on the road. Preliminary data, reported to the Federal Highway Administration, indicate that vehicle miles traveled in the first six months of 2016 rose by 50.5 billion miles — about a 3.3% jump.
But the fatality rate for the first half of 2016 also climbed to 1.12 deaths per 100 million vehicle miles traveled — up from 1.05 deaths per 100 million vehicle miles traveled in the first half of 2015.

-Idealease Safety Bulletin